What The Gym Can Teach You About Growing Your Business 2X Faster

Shane Yuen

February 9, 2020

7:44 am

growing your business two times faster
I go to the gym quite often, about 3 times per week, for about 2 years now. There’s a guy named John that I have seen at the gym for all this time. He goes just as often as I do. He’s a relatively skinny guy, trying to build on some muscle. But for 2 years, his body has mostly remained the same. I still remember him always sharing with me about this new strength training method he learnt from Youtube, and this new diet program he’s trying out. It changes every two months. On top of that, his lifting form is bad and overall he’s just not doing the right things to build muscle. For me, I’ve gained 7kg in muscle and lost at least 3kg of fat in about 8 months. I maintain where I’m at now. So what made the difference? How did two people who go to the gym just as often, have drastically different results? Well, John was working hard, but he was working hard on doing the wrong things and not sticking to something long enough to see it pay off. His weight lifting form was wrong, he wasn’t lifting heavy enough, and he wasn’t eating the right foods. I work hard on the right things, made sure I lift the correct weights, correct form, and correct sets. In other words, I followed a proven strength-training framework that allows me to improve month after month. Every week, I know exactly what I’m supposed to do to achieve my goals. I have a blueprint. And it’s the same with growing your business. Too often SMEs jump from tactic to tactic without having a proper strategy or framework that can lead to consistent growth. One day you try some Facebook tip, another day you try Google ads marketing, etc. We call this spray and pray marketing. You try something for a while and hope that it works. If it doesn’t work after spending $500, then you stop. This is a sure-fire recipe for failure. Also consider this: If you do Facebook marketing or Google ads, so can your competitors. These are open platforms any business can use. Doing these things won’t help you grow your business to the level you want it to be. It is the strategy behind using these platforms and sticking to it long enough that will make the whole difference. What you need is a proven marketing framework that can consistently and repeatedly generate long term sales growth. When you have this, you control your destiny by knowing exactly how much your revenue can grow based on your resources. You will also have a clear blueprint on how to get there. If you want the proven framework for growing your business faster for the long term, then find out about the proven strategies at our digital marketing company in Singapore.

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Author

Shane Yuen

"Shane Yuen is the Founder and CEO of Heroes of Digital, a leading digital marketing agency specialising in search marketing for the healthcare industry. With a team of 90 across Singapore, Malaysia, and the Philippines, Shane has built one of Southeast Asia’s fastest-growing agencies — recently awarded the Google Premier Partner Excellence Award 2025, the highest recognition given to agencies in the region. Shane is widely regarded as a thought leader in digital marketing in Singapore, known for pioneering advanced growth strategies that drive high-impact results. Under his leadership, Heroes of Digital has helped hundreds of businesses scale with precision, retention, and AI-powered marketing execution."

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