The Challenge:
In light of the accelerating increase in the number of cases of Covid19, Antipest wanted to tap into a key opportunity in providing disinfection services to commercial & residential markets.
It was imperative to be one of the first in the market to launch campaigns that provide such services before their competition starts gaining traction with similar offerings.
The Solution
Google Search Ads
- The service successfully took off with the help of Google ads at the right place and the right time where sanitisation services are in high demand during the MCO periods. Keywords were strategically chosen in order to attract quality leads.
The Outcome
33.85%
Conversion Rate
715
Conversion
9.52%
Click Through Rate